Bosch Rexroth AG

Highlight Functional Model | bauma Munich

The highlight of the clearly structrured fair booth was a 6x2 m interactive large exhibit. The abstractly constructed cutaway model of a construction vehicle demonstrates the system competence of Bosh and Bosch Rexroth – haptically, visually and interactively.


Scenarios which can be activated via iPads, illustrate the complex contexts by means of the interplay of light animation, media representations and real exhibits. The interactive media installation was realized with the presentation software cloudFOLIO.
Due to the big success the exhibit is used worldwide since 2013.

Benefits: Conception, Communikation and Design, Draft, Implementation Planning, Construction Supervision, Visualization, Graphics, Programming
For: Milla & Partner (Advice | Creative Direction | Project Management)
Image rights: raumHOCH